- Upland’s third acquisition in the customer engagement space is expected to lead to multiple cross-selling opportunities.
- Upland’s first acquisition of 2016.
- LeadLander’s high margins will be instrumental in Upland achieving 2016 EBITDA goals.
Overview
On January 7, 2016, Upland Software acquired LeadLander, a leading provider of website visitor analytics.
Upland’s tenth acquisition since formation and the third one in which Catapult acted as financial advisor.

Significance
Catapult’s role
- Introduced Upland to CEO Mike Schon, with whom Catapult enjoyed a long-standing relationship.
- Assisted Upland in evaluating the risks/benefits of a LeadLander acquisition.
- Worked side by side with Upland throughout the term sheet, diligence, documentation and closing process.
“LeadLander was the third transaction where we retained Catapult Advisors on the buyside here at Upland Software. Catapult’s knowledge of the software landscape gave us a definite edge in sourcing this particular acquisition. The Catapult team remains a trusted source of quality advice, guidance and deal flow.”
